Starting an online side hustle is one of the best ways to create additional income, pursue your passions, and build financial freedom. However, success in the digital space doesn’t happen by chance—it requires the right tools. One of the most critical elements of launching your side hustle is choosing the right website and e-commerce platform to establish your online presence.
With so many website builders available, it’s essential to pick the one that aligns with your business goals and technical skill level. Wix and Squarespace are two of the most popular and user-friendly website builders, making them perfect for beginners looking to create a professional website without coding experience.
In this guide, we’ll explore why having the right website tools is crucial for your online success, how Wix and Squarespace can help you build a powerful digital presence, and tips to make the most of these platforms.
Why the Right Website & E-Commerce Platform Matters
Your website is your virtual storefront, and first impressions matter. Whether you’re selling handmade crafts, offering coaching services, running a blog, or launching a dropshipping store, your website should:
- Look professional and reflect your brand
- Be easy to navigate for visitors
- Load quickly and be mobile-friendly
- Have built-in SEO tools to rank higher in search engines
- Support e-commerce if you’re selling products
- Be simple to update and manage without tech expertise
Using the wrong platform can lead to frustration, unnecessary expenses, and a website that fails to attract customers. That’s why choosing the right website builder is a game-changer for your side hustle.
Wix: The Beginner-Friendly Website Builder
What is Wix?
Wix is an all-in-one website builder that allows users to create stunning, functional websites with a simple drag-and-drop editor. It’s perfect for beginners and non-tech-savvy entrepreneurs who want a hassle-free way to build their online presence.
Why Choose Wix for Your Side Hustle?
- No Coding Required – With Wix’s drag-and-drop functionality, you don’t need to write a single line of code to create a professional website.
- Customizable Templates – Choose from over 900+ designer-made templates to fit your brand and niche.
- Built-in SEO Tools – Wix helps improve your website’s ranking with SEO-friendly features, including meta tags, alt text, and keyword optimization.
- E-commerce Capabilities – Wix allows you to sell products, offer digital downloads, and accept payments directly through your site.
- Mobile-Optimized – Every Wix site automatically adjusts to look great on mobile devices.
- App Market – Extend your site’s functionality with apps like email marketing tools, social media integrations, and booking systems.
Who is Wix Best For?
- Freelancers & service providers (coaches, consultants, designers)
- Bloggers & content creators
- Small business owners & entrepreneurs
- Artists & creatives looking to showcase portfolios
- Anyone needing a simple yet powerful website solution
How to Get Started with Wix
- Sign Up – Visit Wix.com and create an account.
- Pick a Template – Choose a design that aligns with your business.
- Customize Your Site – Drag and drop elements, change fonts/colors, and add pages.
- Optimize for SEO – Use Wix’s SEO tools to improve visibility.
- Launch & Promote – Connect your domain and start sharing your site!
Squarespace: The Stylish & Professional Website Builder
What is Squarespace?
Squarespace is another all-in-one website builder known for its sleek, modern templates and built-in marketing tools. It’s ideal for those looking to create a visually appealing and highly functional website with minimal effort.
Why Choose Squarespace for Your Side Hustle?
- Beautiful, High-Quality Templates – Squarespace is famous for its aesthetically pleasing designs, perfect for creatives and businesses looking for a polished website.
- All-in-One Platform – Hosting, domain registration, SEO tools, and marketing integrations are all built-in.
- E-commerce-Ready – Sell products, services, or subscriptions directly from your site with Squarespace Commerce.
- SEO & Analytics – Get insights on traffic, customer behavior, and site performance with in-depth analytics tools.
- Mobile-Friendly Designs – Every template is automatically optimized for mobile devices.
- Built-in Blogging Tools – If content marketing is part of your strategy, Squarespace’s blogging features make it easy to publish and share posts.
Who is Squarespace Best For?
- Creative entrepreneurs (photographers, designers, artists)
- E-commerce businesses & online stores
- Coaches, consultants & personal brands
- Bloggers & content creators
- Anyone looking for a high-end, professional website
How to Get Started with Squarespace
- Sign Up – Visit Squarespace.com and create an account.
- Choose a Template – Pick a sleek, professional template that suits your business.
- Customize Your Site – Add images, text, and branding elements.
- Enable E-commerce (if applicable) – Set up your store and add products.
- Launch & Market – Connect your domain and start promoting your website!
Wix vs. Squarespace: Which One Should You Choose?
Both platforms are excellent choices, but the best one depends on your specific needs.
| Feature | Wix | Squarespace |
|---|---|---|
| Ease of Use | Very beginner-friendly | Slight learning curve |
| Design Quality | Good, but can be more customizable | Sleek, professional, high-end |
| Customization | Drag-and-drop editor | Structured customization |
| E-commerce Features | Great for small businesses & digital products | Best for professional online stores |
| SEO & Marketing Tools | Strong SEO features | Built-in marketing & analytics |
| Best For | Beginners, small businesses, freelancers | Creatives, high-end brands, bloggers |
Final Thoughts: Building a Website for Your Side Hustle
If you’re serious about starting an online side hustle, investing in the right website builder is non-negotiable. Both Wix and Squarespace provide powerful, beginner-friendly solutions that can help you launch, grow, and scale your business online.
- If you’re looking for total ease of use and flexibility, Wix is a great choice.
- If you want a high-end, polished, and stylish website, Squarespace is the way to go.
Your website is the foundation of your online success, so make sure you choose the right tools to create a strong digital presence and take your side hustle to the next level. 🚀
Ready to Build Your Website?
Head over to Wix or Squarespace and start your online journey today! 💻✨